Rob founded Head for Points in 2011. It has grown to become the largest frequent flyer and business travel website in the UK and one of the largest globally, with over 25 million page views annually.
The success of the site is down to its unique positioning, taking the best elements of a traditional business travel news, flight and hotel reviews site and a typical ‘miles and points’ site.
The readership is effectively a subset of the British Airways elite member base, with the majority of readers living in and around London and having professional careers. This makes Head for Points very attractive to both advertisers and airlines and hotel companies wanting to showcase their latest products. The site is also the largest seller of premium credit cards in the UK.