With over two dozen speakers planned in 2023, you’ll be sure to learn something new at Loyalty Summit Americas. The brightest minds in loyalty will be speaking on topics like sustainability, big data, and elite status — to name a few. Watch this space as we confirm more sessions for two days of exciting discussion. We are planning a variety of presentations plus additional time for networking and entertainment breaks.
Wednesday, June 14, 2023
2:30 PM
The District Winery
Welcome Remarks, Loyalty Summit Americas
2:50 PM
The District Winery
Sustainability: Authentic Strategies to Deliver Advocacy and Positive ROI
Hybrid Keynote
After more than 10 years of offering carbon offsets – are sustainability initiatives truly engaging members? How Travel Loyalty initiatives can be a game changer in how society perceives and rewards travel brands. Moderated by Mauro Oretti.
3:30 PM
The District Winery
Loyalty Tech and Martech Convergence Is Essential To Improve CX And Brand Efficiencies
Hybrid Keynote
Marketers are challenged everyday with process inconsistency due to poor integration or redundancy in their technology solutions. What’s occurring? Disconnected customer experiences, ineffective promotional spend, and inefficient tech investments. This session will describe how brands are implementing modular loyalty solutions to deliver optimized CX, improve internal productivity, and elevate business impact. Moderated by Mary Pilecki.
4:10 PM
The District Winery
Travel vs. Retail: What are the best practices, misconceptions and key learnings that impact future profitable growth
Hybrid Keynote
Customer Experience, Personalization, Digital Engagement, Analytics, Credit Relationships – Retail loyalty programs face unique challenges in absence of aspirational free travel advantages that airline and hotel programs offer. What can travel programs learn from retail loyalty tips and tricks to achieve even stronger affinity and capacity optimization? Moderated by David Slavick.
4:50 PM
The District Winery
Topic to Be AnnouncedIn-Depth Workshops
5:30 PM
The District Winery
The Loyalty Leaders Party
Join us for an evening of great food, drinks, networking, and entertainment!
Thursday, June 15, 2023
8:30 AM
The District Winery
Welcome Remarks
8:45 AM
The District Winery
Loyalty State of Play
9:15 AM
The District Winery
Are We Lost in the Shiny New Tech Jungle?
Panel Conversation
Big Data promised to tell us everything we need to know about customers. AI is having its moment in the spotlight. How do Loyalty Programs sift through all the noise to find emerging value vs being distracted by bright shiny objects, in order to build and nurture relationships with members? Moderated by Nik Laming.
10:05 AM
The District Winery
Seamless Experience: A Modern Travel Solution for Long-Standing Loyalty Program
Fireside Chat
Take a deep dive into how collaboration and listening to customer feedback prompted the development of a white-label loyalty solution with industry leading spreads, enhanced UX and detailed marketing strategy. Rocket Travel by Agoda.
10:25 AM
The District Winery
Coffee & Tea Break
10:50 AM
The District Winery
Is It Time to Get Back to Being Loyal to Customers?
Panel Conversation
From points devaluations to reductions in benefits to lack of recognition. Are large programs taking members for granted, and forgetting that loyalty is all about customer emotions and attitude. And if large programs are taking members for granted – are they leaving money on the table? Moderated by David Feldman.
11:40 AM – TRACK 1
The District Winery
Customer Obsessed Loyalty: Is it possible?
In-Depth Workshops
Customers increasingly expect real value in their relationship with brands that match their individual expectations. In turn, brands are increasingly expecting their loyalty investments to provide real, measurable results.During this session we will discuss how “customer obsessed loyalty” is achievable for brands and what return on the investment brands can expect.
11:40 AM – TRACK 2
The District Winery
12:30 PM
The District Winery
Lunch, Networking, & Entertainment
2:00 PM
The District Winery
The Future of Travel Loyalty: The Connected Experience
Panel
40+ years after AAdvantage, 30+ years after triple miles, it’s not about crypto. Customer want and expect more and we’re just at the beginning of the renaissance of loyalty. We’ll share examples and address the full potential of the connected experience that we are starting to see and what it means to the travel industry, its partners as well as the rest of the connected economy.
Moderated by Phil Rubin.
2:40 PM
The District Winery
How Loyalty Gaming Can Energize Your Loyalty Program
Fireside Chat
Gamified sports and gaming solutions as a new loyalty reward alternative. How loyalty gaming addresses challenges with loyalty programs, including re-engaging inactive members. How loyalty gaming uniquely drives two-way engagement through loyalty rewards.
Case Study: learn how gaming company, Scuti, integrates loyalty gaming into its program.
Moderated by David Slavick.
3:00 PM
The District Winery
Getting Gen Z Loyalty Right: A Digital Generation Wants Human Interaction
Panel Conversation
For all the conventional wisdom of generational differences from Boomers to Gen X to Millenials to Gen Z, what does Gen Z really want? Having grown up in a digital world, does Gen Z actually value physical interactions, and how should loyalty managers adapt strategies to improve engagement? Moderated by David Canty.
3:40 PM
The District Winery
Coffee & Tea Break
4:00 PM
The District Winery
Fueling Growth: How Emotional Connections Drive Economic Success
Fireside Chat
TBD.
Moderated by David Feldman.
4:20 PM
The District Winery
Reaching Your Customers on Their Terms – What Does Success Look Like in Your Email Program?
Panel Conversation
Is the email channel still productive for your business? For some customers mobile communications may be preferred, and yet email remains a powerful medium that has potential to drive your business metrics at an even stronger return on investment. Email is not easy but if done right the results can be both dramatic and sustaining. Moderated by Jeanne Jennings.
5:00 PM
The District Winery
Micro-redemptions in Loyalty Programs. Keep it simple, make loyalty easy.
Fireside Chat
TBD.
Moderated by Phil Rubin.
5:20 PM
The District Winery
Final Remarks
Agenda Key
Panel Conversations
One moderator and three panelists engage in lively debate.
One moderator and three panelists engage in lively debate.
Hybrid Keynotes
After a short presentation, an industry leader continues the conversation with a moderator.
After a short presentation, an industry leader continues the conversation with a moderator.
Fireside Chat
A short conversation between the Loyalty Summit moderators and our sponsors
A short conversation between the Loyalty Summit moderators and our sponsors
Deep Dive Workshops
These presentations allow our sponsors to demonstrate new products or services.
These presentations allow our sponsors to demonstrate new products or services.
Networking
Time set aside to meet new partners and grow existing relationships.
Time set aside to meet new partners and grow existing relationships.